The Joy App: Enhancing User Experience with Custom Solutions

Case Study > The Joy App

Building healthier community across UK with Social Prescribing platform

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Joy

Authoratharvasystem

PublishedJanuary 30, 2026

Tags:

AWS Cloud Ruby on Rails Websockets

Joy enables health and social care professionals to link clients to local services in their non- medical needs

80% of health outcomes are driven by socio-economic factors.
1 in 5 GP appointments are for non-clinical reasons
70% of people referred to Adult Social Care are signposted to a local community service

Joy exists to look into the social determinants of health and add more years to life expectancy by enabling health and social care professionals to link clients to local services. The company has 3 different domains providing services, case management, and analytic services to general practitioners(GPs) around the UK.

Joy faced a significant challenge while introducing its app to the community. GPs found it difficult to track health data leading them to fewer referrals. It caused obstruction to build a strong user base and easy accessibility of local services to the people in need. The client approached Atharva to find sustainable and innovative solutions for data management and build a digital ecosystem of people and communities to add joy to lives and improve life expectancy.

Challenges

One significant challenge was that General Practitioners (GPs) struggled to maintain consultation data, making it difficult to set up conclusive data analysis for clients. As a result, Joy faced difficulties in getting GPs to come on Joy’s platform and perform activities such as wellbeing assessments, consultations, and appointments. Moreover, GPs play a vital role in driving the social prescribing system for clients, but they faced challenges in maintaining improvement graphs after referring clients to various services. This data included health habits and general health reports that were crucial to track the clients’ overall health improvements. Joy needed a centralized data structure to replace manual record trackers with dashboards to help GPs prepare, track, and analyze clients’ health records and to create an effective ecosystem of support built on human connection.

The UK has numerous services available to build social connections, but unfortunately, they were not easily accessible to Joy’s clients. The majority of Joy’s client base comprises older adults who require guidance on how to utilize these services effectively. This posed a significant challenge for Joy, as they wanted to ensure that their clients could benefit from these services to improve their health outcomes and enhance their overall wellbeing. Joy needed a solution that can bridge the gap between their clients and the available social services. Atharva acknowledged the difficulties Joy faced and collaborated with them to create a user-friendly platform that connect people with local services and enable older adults to access those services effortlessly.

Other Features that helps GPs to analyse client’s social health

Service Referral

The client has partnered with various organisations providing social services for mental well-being and have integrated them into the Joy app. With our efficient services, Joy’s inbound and outbound referral services were designed to provide the best possible social health care experience for their clients.

Client Records

Every action taken on the Joy app is recorded, and the client’s history is maintained on Joy’s secure database. This enables the client to track and monitor the progress of users accurately

Wellbeing assessment tracker

We setup a comprehensive framework for wellbeing assessment trackers, including personal wellbeing trackers, BMI index, PHQ-0, AuditC, alcohol and cigarette consumption, weight, BPM, O2 and many more. This tracker framework helps our client to analyse various records and improve the users’ overall mental health.

Notes, contacts, and messages

The system allows to drop and record notes, contacts and messages for every consultation. This data is critical to help monitor and track the client’s overall health, and also to follow-up future consultations whenever required. The system store every single data which helps improve social health.

Technology Stack

RoR Share Tribe MySQL Sidekiq Delayed Jobs Cron Setup

API consumption Websockets Windows server EMIS SystemOne API

AWS Cloud Management VPN setup Rollbar Exception Manager

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Feb 5, 2026atharvasystem